An Average Restaurant Check
December 23, 2008 by Benjamin Christie · Leave a Comment

For Chefs and Restaurant owners, Kitchen Profitability will be one of the best books you’ll ever buy. It’ll take you through the ins and outs of your restaurant finances and help untap revenue streams you didn’t know existed.
From food costing to menu engineering, through to upselling, cost effective ordering and standardising recipes, Kitchen Profitability will become your new restaurant bible. After reading it, you’ll make more profitable decisions then you’ve ever made before and what’s more it only costs the same as an average check in your restaurant.
4 Reasons to buy Kitchen Profitability right now;
- Written for chefs and restaurateurs by a chef with real experience (not an academic)
- Over 100 effective strategies to get your restaurant profitable
- Takes a clinical and practical view of how to reduce restaurant costs.
- Self help book (no costly consultants)
So why hesitate? Pre Order Kitchen Profitability now.
Cutback Cuisine
December 22, 2008 by Benjamin Christie · Leave a Comment

Recently, Wall St Journal writer, Juliet Chung wrote an article aptly named Cutback Cuisine. Chung’s article discusses how some restaurants in cities like New York City, Boston and San Francisco have been forced to reduce costs of dishes with the increase in food prices.
Some of the cost cutting strategies mentioned in the article include;
1.Using beef fillet trimmings to make a marinated beef maki roll
2.Serving a ½ confit of duck; as buying whole ducks is cheaper than buying duck breasts
3.Adding more pasta options to the menu
4.No caviar as garnish on dishes
5.Not using expensive ingredients like truffles
6.Using cheaper oils like vegetable oil instead of using extra virgin olive oil
7.Not using expensive vegetable ingredients like Asparagus but rather Brussels sprouts.
8.Avoiding imports like French cheese, Italian olive oil and European wines.
When times are tough chefs are forced to think about the ingredients they use and how they can reduce costs. But reducing food costs and evaluating ingredient prices shouldn’t be something that you do when you are in trouble. This should be a standard practise every time you put something on the menu, from something that’s going to be on the menu permanently right down to today’s daily special – every dish should be costed.
Many of ideas mentioned here are in my new book Kitchen Profitability.





